IREKS at drinktec 2025
IREKS made an impressive appearance as a reliable partner to the brewing industry at the largest trade fair for the beverage and liquid food industry. Drinktec itself, which took place in Munich from 15 to 19 September 2025, was also forward-looking, international and of the highest quality.
More than 58,000 guests took advantage of drinktec 2025 to exchange ideas about the latest innovations and trends in the beverage and liquid food industry. The trade fair thus consolidated its position as the world’s leading platform for the industry, where international companies could gather important ideas and inspiration for the future. The focus was primarily on modernisation projects, measures to increase efficiency through process optimisation and digitalisation, and concepts for new beverages based on innovative ingredients, creative recipes and modern manufacturing processes.
IREKS attracted attention with a new trade fair stand design: The warm copper tone and striking motifs, which tell the story of high-quality brewing grains, modern production facilities and high-tech analysis options in the IREKS IQ area, caught the eye. The new slogan YOUR.STRONG.PARTNER. highlighted what IREKS stands for in addition to innovation: security and stability in turbulent times.
The stand was well attended throughout, with guests from all over the world, many business partners, customers and new interested parties. IREKS showed itself to be creative and keen to experiment, delighting visitors with innovations such as malt soft ice cream.
Thank you for the inspiring exchange and see you next time!
